Discovery Project – Girls' Education Challenge:
An Impact Video Showcasing the Unique Partnership Between UK DFID, Discovery Communications and
Impact(Ed) International (formerly Discovery Learning Alliance)
At the conclusion of “The Discovery Project” – a unique partnership between the UK’s Department for International Development, Discovery Communications and Discovery Learning Alliance aimed at improving girls’ access to quality education and life opportunities in Ghana, Kenya and Nigeria – the donor requested a way to immortalize the impact of the project.
Working with local educators and stakeholders in the three countries and directing an internationally renowned production vendor (The Biscuit Factory), I produced a three-minute video highlighting the project’s successes through the voices of those benefitting most, along with a 60- and 30-second cutdown. The cutdowns were broadcast over 10,000 times across Discovery’s international networks, resulting in more than $14.5 million in donated airtime.